When Funky Buddha Brewery brews their most popular beer, Floridian Hefeweizen, they end up with more than just bottles of "Suntan For Your Soul." Yep, thousands of pounds of spent grain weekly are also a by-product that needs to be used or thrown away before it starts smelling bad. Many breweries including Funky Buddha give their spent grain to farmers to feed cattle and other animals.

But Funky Buddha was recently approached by Whole Foods Market to use their spent grains in a specialty bread. And that's when the partnership was formed. And don't feel bad for Mr. Farmer. Whole Foods takes only a tiny percentage of the available spent grains. Since October 21, 2015 Whole Foods has been selling the Spent Grain Floridan Bread in all 24 stores in Florida and branding it with Floridian Hefeweizen in the same marketing display. BTW, the two go great together--I did a lot of pairing yesterday, if you know what I mean!

November 5th, 2015

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