Just before Super Bowl Sunday, the craft-beer wizards at Funky Buddha Brewery in Oakland Park introduced a way for people to knock back ales and lagers: the crowler.
Nearly three times bigger than the humble aluminum beer can, crowlers are 32-ounce tallboys emblazoned with the brewery’s logo. Crowlers are similar to growlers, or reusable glass containers, which are filled with craft beer of the person’s choosing and taken home for drinking later.
At Funky Buddha and beyond, more South Florida breweries are adding crowler machines to their taprooms as the oversize cans gain in popularity as easy take-home containers, says John Linn, the brewery’s marketing manager. Since the brewery rolled out a crowler machine in the taproom Feb. 3, nearly 100 drinkers have cracked one open.
“It’s like a 12-ounce can of beer you buy at the grocery store, only larger, and when you’re done with it, you can recycle it,” Linn says. “It makes everything easier.”
Don't worry about racing to finish the craft beer before it spoils or goes flat. Because the cans are sealed tight at the brewery, the beer inside stays preserved longer, an incentive for drinkers who prefer to store brews for days or weeks, Linn says.